Data Mining

Data mining is transformation of crude information into helpful information. We create models that allow to search through in clumps of information, organisations can get familiar with their clients to grow more powerful advertising procedures, increment deals and decline costs.

Why is data mining important? The volume of data produced is doubling every two years. Unstructured data alone makes up 90 percent of the digital universe. But more information does not necessarily mean more knowledge.Data mining allows to:

• Sift through all the chaotic and repetitive noise in data.
• Understand what is relevant and then make good use of that information to assess likely outcomes.
• Accelerate the pace of making informed decisions

Data mining foundation comprises three intertwined scientific disciplines: statistics (the numeric study of data relationships), artificial intelligence (human-like intelligence displayed by software and/or machines) and machine learning (algorithms that can learn from data to make predictions).

Imagine Data has expertise in Statistics, AI and ML to provide valuable insights from Data.